E-learning como estrategia de internacionalización de la educación superior
DOI:
https://doi.org/10.21556/edutec.2008.27.461Keywords:
Educación superior, Internacionalización, Estrategia, Análisis estratégico, Cadena de valor, Sistema de valor, Modelo de negocio, Competitividad, E-learningAbstract
Este trabajo plantea un estudio de la internacionalización de la Educación Superior desde el punto de vista de las Universidades y del e-learning como estrategia competitiva e introduce un procedimiento sistemático de análisis que pretende asistir a las instituciones de Educación Superior en la elaboración de sus planes estratégicos y tácticos en cuanto a la formación on-line se refiere, siempre con el objetivo de conseguir una posición y una ventaja competitivas sólidas y estables.
Abstract
This work analyzes Higher Education internationalization from the point of view of Universities and focusing at the use of e-learning as competitive strategy. It also introduces a systematic analysis process so that Higher Education Institution can use it to elaborate its strategic and tactical plans in relation with e-learning, always trying to reach both solid and stable competitive position and advantage.
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